Well, we are nearing the end of the first quarter, if you are wondering what is going on with Escala and Olive 8, here is a quick update.
Sales have been pretty consistent at Escala. Ever since the new sales team took over the project a year ago with some realistic price reductions, they have closed about 80 homes with an additional 15 pending for closing. Not bad for a year's effort.
What's interesting is that during my last tour, I had the chance to revisit their E floor plan. This home is facing west with really nice city and water views but it has a huge supporting column with a double sided fireplace in the middle of the living room. The sales team came up with a way to reduce the size of the column. What an improvement! The living space is more open and gives you better views. I thought that was a great idea giving buyer that option to reduce the column size. Check out the before and after pics below.
Escala E floor plan before
Escala E floor plan after
(The drawings are for illustrative purposes only.)
E plans start at $1,089,000 on the east side of the building and $1,249,000 on the west side.
Olive 8 announced they have closed 17 sales since the new year. They have also launched their spring event offering special financing from 1.5% (for a conforming 5 year ARMs, 2.8% APR). In addition, the developer will be covering the closing costs and credit the first year's home-owner dues and health-club membership fees if the purchase closes before May 31st.
Related posts:
Escala's New Pricing
Escala Scaling Prices Soon
Escala Update Dec 2009
Escala Hard Hat Tour
Escala Update
Escala Update February 2007
Escala priority presale event
Escala: Cristalla's biggest competition
Olive 8 Reset Pricing?
Olive 8's Video & Reset Pricing
Olive 8's New Pricing
Olive 8 Auction Results
Olive 8 & 5th and Madison Update
Olive 8 going Auction
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